品牌識別系統

●  設計服務項目

– 品牌設計 / 品牌識別系統建構
– 品牌策略導入
– 企業形象識別系統
– LOGO設計
– 網站設計

品牌識別系統
設計理念

力山工業以生產鑽床起家，隨著木工機市場快速成長，目前已成為全球最大的桌上型、落地型DIY電動工具機製造商，產品行銷70餘國。為配合集團邁入國際化，重塑英文商標REXON，期望能快速擴張品牌知名度、強化企業印象。

LOGO 設計 

品牌標誌設計以英文名稱為設計主軸，字母”X”右上角平行四邊形橘色塊，造型簡單俐落，可延伸運用為標誌之輔助圖形，如同力山品牌產品行銷全世界。

Rexon Industry started with the production of drilling machines. With the rapid growth of the woodworking machine market, it has become the world’s largest manufacturer of desktop and floor-mounted DIY power tool machines, with products sold in more than 70 countries. In order to cooperate with the Group’s internationalization, the use of the English trademark REXON can quickly expand brand awareness and strengthen corporate impressions. The logo design can achieve the effect of being easy to read and remember through recognition by appearance and pronunciation. The parallelogram orange block in the upper right corner of the “X” character is simple and neat which can be extendable use as an auxiliary graphic of the logo as Rexon brand products are sold all over the world.

公司介紹

●  公司名稱：力山工業股份有限公司
●  品牌名稱：力山工業 REXON
●  品牌類別：製造業

● 台中市大里區仁化路261號
●  TEL：04-24914141
●  WEB: https://www.rexon.net/home01.aspx?ID=1