AllLeisure . Catering . FoodManufacture . Lifestyle .Interior..........

T世家-冷泡茶 | Tradition Cold Brew Tea

●  公司名稱:桔揚股份有限公司   ●  品牌名稱:世家冷泡茶、世家抹茶粉   ●  設計服務:包裝識別   ●  品牌類別:食品業

低溫冷泡,拒絕苦澀,只留原味

T世家的茶品主張沒有多餘包裝,僅用真誠的茶香,帶您一起品味佳茗。因此在為其設計此系列產品包裝時採用簡潔的日式風格,運用留白塑造冷泡茶清新口感印象,選用書法字型讓包裝整體帶點禪風。並利用「冷」字的強調冷泡茶意義,及形塑茶葉在杯中迴盪的溫潤意象。抹茶則強調原料來自日本,因此包裝設計使用日本茶道泡茶須讓茶粉在杯中充分旋繞的意象,如實呈現該品牌只留原味的特色。

「T Tradition」advocates no excess packaging, only sincere tea, together bring you taste the best tea. Therefore, we design this series of package with simplicity Japanese style, using the blank shape cold tea and fresh taste impression, calligraphy font selection to let the whole package a bit Zen. And the use the Chinese “cold” word to emphasize the significance of cold tea, and shaping the moist image of tea leaf in the cup echoed. Matcha then emphasized that the raw materials is imported from Japan, so we design the package with imagery of tea powder convoluted from the Japanese tea ceremony, truthfully presenting the brand which only retention original fratures.

銷售據點:各大百貨通路 (家樂福、全聯、頂好…等)皆有販售