品牌識別設計理念

弘欣照明自有燈飾品牌「德沃克DOVOGU」，是以Dominate駕馭、Vogue時尚流行，此兩個英文單字結合而成，取其寓意為駕馭時尚的燈飾品。LOGO設計中將字母OU設計為電源圖像，並將字母OVO設計為燈光圖像，與貓頭鷹炯炯有神的雙眼相互呈現，透過黑色和黃色的視覺體現品牌時尚感，期許在燈光照明市場中，創造出屬於德沃克的風格。

Dominate implies driving and controlling while Vogue represents fashion and popularity. The compound word “DOVOGU” is originated from Dominate and Vogue to highlight the stylish lighting of the brand. In logo design, the OU represents the power supply while the OVO incorporates light into it. By combining black and yellow for fashion, the design creates mainstream style and trend for lighting with owl piercing eyes.